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Guidelines for running adverts on Music.co.uk
Advertising Guidelines
Music.co.uk is a website that is focused towards being genuinely useful to music lovers. We do not believe a site plastered in adverts, with popups and overlays that affect the user experience benefit advertiser nor user
Although we allow adverts with sound, they must be user activated, and have clear on/off buttons. We have a few quick guidelines below to help you create the best advert. We hope this will promote a more positive feel to the advert and therefore improve campaign results.
We advise:
- Creative adverts! This is a no-brainer but if your advert is dull and uninteresting it is likely to be passed over. If you have issues finding the right advert please get in touch as we can recommended some great designers and agencies.
- Use animation! Impact is enhanced with movement outside the usual frame by frame rotation of images.
- Be Real! Cartoony images often work less well than real pictures of people and products.
- User Control! If the advert has sound or expands, let the user close and mute the ad with ease.
- Call to Action! Tell the user what to do , click here or come visit? Let them know.
- Short and Sweet! People do not browse the internet to view adverts, so bear in mind short attention spans.
All advert files must be under 50KB ideally much lower.
All advertising is subject to approval by the Music.co.uk staff, and must not be offensive, annoying or illegal in any way. If you wish to promote something spammy/malware/harmful then this is not the site for you! We reserve the right to not run an advert submitted for any reason, and will strive to ensure a replacement can be run, failing that a full refund will be given. No refunds for adverts which have already displayed can be given under any circumstances.
